Today we are going to see about competitor analysis ,it is an essential part in the field of SEO
Carrying Competitor analysis is easy but it must be properly done ,Analyzing competitors is just like copying content from one page to another but it must be copied in a way that your content proves to be unique and original
Competitor analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context through which to identify opportunities and threats.
We know that every field has competitors if you have a product but you don’t know
Where to buy your raw materials
Where to sell your products
What price to be fixed to your products?
All these question gets dissolved when you know and track your competitors ,Similarly in online if you know
What your competitive website says
Form where it is receiving traffic and from which sources
What kind of keywords that website is targeted
Did that website is accomplishing its goal
If you analyze these basic criteria you can get your website in a good level.While performing competitor check in SEO you should check the following points
Analyze the website has a good name in industry
Analyze the website world traffic rank
Analyze the keywords that driving traffic to that website using keyword tool
Analyze the referring sites i.e others sites from which it is receiving traffic
If possible if your competitor allows to be friendly keep a link on his site it just like climbing a shortcut but it many cases it doesn’t happens
Analyze your website with your competitors website like their meta info, their navigation, user friendly ness
Link Building is prove to be a effective one it just like this if your competitor has a link From A you also try to have a link form A. Il explain link building later
Do what your competitor did already but don’t lose your uniqueness in the market then only you can maintain your audience ,then only you can beat your audience
Competitor analysis also helps in On page seo too, if you can target a top ten site for your keyword you can hold a good place in search engines (it depends upon the factors)
Software for doing this whole seo and marketing techniques
Web CEO
SEO Elite
IBP
Target your Competitors ,analyze them ,be unique, attract audience, Reputation in the market
You can achieve your maximum
Keyword specific competitor analysis in the market for SEO
Tags: competitor analysis
This entry was posted on Friday, August 21st, 2009 at 6:19 pm and is filed under SEO & SEM News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
